Enrichment Before/After School Programs

Marketing Landing Page

​Enrichment Programs:  otathletics.com/marketingasp

​Selling Enrichment

Pricing Recommendation:  $10 – $15 per child per class:  Example (8 Week Program = $80 per child


Sample Emails:

Hi Dalia – I hope your summer is going well.  Can I send you some information on Overtime Athletics Enrichment After School Programs?  We work with over 500 elementary schools nationwide and would love to partner with you guys.  

We work alongside of current extended day programs (very similar to mad science, girls on the run etc). We offer programs like:  Cheerleading, Basketball, Soccer, Flag Football, ETC.. 

Please let me know if I can send you something,



Hi Principal Brandler – I hope your summer is going well.   I would love to send you some information on Overtime Athletics Enrichment Programs as we will be working with a couple schools right in your area.

Overtime Athletics works with over 500+ elementary schools nationwide and have been doing so for over 19 years. 

Our programs are fun, safe, and completely managed by our staff (very similar to Mad Science or Girls on the Run; except we do sports: Basketball, Soccer, Cheerleading, Lacrosse, Flag Football, etc).  We work alongside other extended day programs that you may already have in place.  

​Check out our website at: otathletics.com

​Let me know if I can send you more information.  Thanks,


Once you get a response asking for information

  • As quickly as possible send the below email (Ideally within minutes because you know they are in front of their computer)
  • Remember to make an opportunity in the HUB

SAMPLE RESPONSE EMAIL
Thanks Erin – We try to make our programs as mindless as possible for you all.  WE HANDLE EVERYTHING!  Flyers for the kids, communication to families, trained/equipped staff, and great programs.  Here is a quick video:

OTA Enrichment Program

• Quick History

  • Overtime Athletics started in 2003 with a mission to bring fun and fitness to kids through sports. Since then, we’ve worked with thousands of children in schools across the country, helping them develop athletic skills and a love for active play.

• How the Program Works

  • Duration: 1 hour, once per week, before or after school
  • Structure:
    • 20-25 minute sports lesson tailored to the skill level of the participants
    • ~35 minutes of games and activities
  • Support: All coaches and equipment provided

• Administrative Details

  • We handle all the logistics to make it easy for schools
  • Minimum 8 participants
  • We offer online registration if helpful
  • Custom flyer design and printing available
  • We carry full insurance
  • All instructors are thoroughly background checked and trained
  • No parent volunteers required during sessions
  • Our preferred format is 3 | 8 Week Sessions per year, but we’re flexible to meet school needs. 

• Cost Details

  • Free for the school, and paid for by the parents of participants

Ideal School